DESCRIPTION OF ASSESSMENT TASKS FOR MKTG208 MQC SEMESTER 1, 2012.
1. INDIVIDUAL ASSIGNMENT Essay label - 20% of Marks
Words - 2, five hundred words
Draft Due: Week 6 Email to Stephen Burke
Final Due: Week 7 Hardcopy in Class
Define and discuss the concept of holistic merchandise. Your intelligence should admit the following:
1. Describe and analyze the ways holistic market can assist organizations to connect with customers.
2. Explain how holistic merchandising can build brand/s.
3. Explain how holistic marketing can deliver and communicate value.
Format All documentation, diagrams, tables and spreadsheets should be written as double-spaced, with 2.5cm margins on all sides of the paper, using 12 point Times New Roman font.
The assignment should be 2,500 words. (and a word count must be include on the assignment)
Please include all references (Harvard) and sources of data that you sire used to compile this report.
See MARKING GUIDE at end of this unit outline.
ATTACH THE MARKING GUIDE AT THE FRONT OF YOUR ASSIGNMENT.
2.
WEEKLY TUTORIAL QUESTIONS (INDIVIDUAL) 10 % of Marks
Prior to to each unmatched tutorial, all students are expected to answer a prune of perplexitys related to each lecture and chapters (SEE ATTACHED LECTURE scroll FOR TUTORIAL TOPICS).
These questions allow be posted on I Learn
You should come to Tutorials with these answers prepared to allow you to participate in discussion and be prepared to be asked in any one week to stand and speak about your findings to the class (approximately 500 words per week)
Your Tutor will sight this homework earlier tutorial presentation begins. It must be done earlier to tutorial to be considered as participation in tutorials and no late submissions will be accepted.
In addition, people will be chosen randomly to discuss for 2 minutes, the findings of this question and use business examples to exemplify their...If you want to get a full essay, order it on our website: Ordercustompaper.com
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