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Pergamon www.elsevier.com/locate/atoures

Annals of Tourism Research, Vol. 27, No. 2, pp. 301±321, 2000 # 2000 Elsevier Science Ltd. every(prenominal) rights reserved Printed in Great Britain 0160-7383/00/$20.00

PII: S0160-7383(99)00067-5

TOURISM INFORMATION AND fun MOTIVATION
Cees Goossens Tilburg University, The Netherlands
Abstract: This paper focuses on demandal and activated aspects of end choice behavior. In a marketing context, a abstract model using push, pull, and epicurean factors is developed for research on evaluations of destination attributes. In this context tourists are pushed by their ruttish necessitate and pulled by the emotional bene®ts. Consequently, emotional and experiential needs are relevant in pleasure-seeking and choice behavior. From an information treat blockage of view, it is suggested that mental imagery is an anticipating and motivating force that mediates emotional experiences, evaluations, and behavioral intentions. The conceptual model is relevant for managers who want to accredit the affective and motivational reaction of customers to promotional stimuli. Keywords: promotional information, hedonic response, mental imagery, emotion, motivation. # 2000 Elsevier Science Ltd. All rights reserved. Â Â Resume: Linformation du tourisme et la motivation du plaisir.



Cet article discute des motivations et des Âmotions dans le comportement du choix de destination. Visant un e Á  Á contexte de marketing, un modele theorique a Âte Âtabli a la base de stimulation et e e     dencouragement ainsi que delements hedoniques, a®n detudier levaluation des attributs  de destinations. Dans ce contexte affectif, les touristes sont stimules rack up leurs besoins et     encourages par des bienfaits Âventuels. Le besoin demotions et dexperiences est donc lie e  aux comportements de choix et dhedonisme. Du point de vue de lassimilation de Á linformation, on suggere que limage mentale est une force motivante et anticipatoire qui Â...If you want to get a blanket(a) essay, order it on our website: Ordercustompaper.com



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