Amazon Short Essay 6

Running head: viragos.com amazons.com Carinthia A. Ross Professor Ronald Steffel University of Strayer Amazons.com Amazon was founded in 1995. Amazons.com an online bookstore extradite more than books than then the largest bookstores and or mail in casts of books. Where some stores whitethorn have over 200,000 titles, an Amazon online bookstore could offer more. outright Amazon has expanded and sale a number of varied goods. Amazon is not a association is just surviving, its make it is the undisputed leader of Internet commerce. Taking its cue from obsolete and new ways of doing business, Amazons model immediately has helped the company to grow into a multibillion-dollar business It is a company that can turn a profit. The question was raised whether or not Amazon has lost its identity by expanding into markets strong beyond books. In my own personal opinion Amazon has not lost its identity by expanding into the market; they have actually grown since they have expanded. They are now not only in the business of selling books.

A category after going public in 1997, Amazon harvest-time lines include books, music CDs, videotapes and DVDs, software, consumer electronics, kitchen items, tools, lawn and garden items, toys & games, baby products, apparel, sporting goods, gourmet food, jewelry, watches, health and personal-care items, beauty products, musical instruments, clothing, industrial & scientific supplies, and groceries. Jeff Bezos the break away of Amazon.com inc. should spare no expense or energy in aggressively defending their brand from infringement. This protection includes setting elapse standards for how the brand is used and communicated from within, as well as from aggression by others. It to a fault means that business leaders should actively watch for negative stories and comments about the company and find a way to make it right. If Barnes & Nobles and Borders would like to retake some of their online market share it would be wise for them to also expend what they... If you want to get a full essay, order it on our website: Ordercustompaper.com

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