BUSINESS PLAN : MYFAMILY .COMEXECUTIVE SUMMARYBusiness ConceptMyFamily .com is a social networking web billet offering an interactive network for family members to connect with each other , even when brio thousands of miles a part . MyFamily .com s tush securities industry is families with family members who screw further away from each other , but want to come up in touch and feel as if they only live five minutes away . MyFamily .com result combine name assets from current networking sites to in to create one , easy site that leave behind allow families to create br face-to-faceized websites that behave pros , pictures , blogs , comments instant messaging , videos , family scrapbooks , and heritage search capabilities . MyFamily .com go away order its site in a similar manner to that of MySpace and FaceBook , firearm also incorporating suffers from Ancestry .com and Snapfish .comSocial networking websites are very successful . until now , these websites typically target teenagers and young adults . MyFamily .com will build on the success of social networking websites , but introduce a upstart market to this concept . In to adequately take improvement of the growth opportunities , the company will need to develop a website that incorporates the key features of the social networking websites mentioned above , but that remains easy for an aged(a) market and has its own unique design and examine in to differentiate itself from the current social networking websitesMyFamily .com will gain on advertising revenue , since membership to MyFamily .com and the initial website and personal pro will be free of charge to users . yet , in to reduce the number of banner advertisements and click advertisements on the family s websites and personal pros , certain features of the site will be added on as extra features that need to be purchased by the consumer . For exercise the family search feature which will model the search engine developed by Ancestry .com will be an added feature that must be purchased .
Not all users on MyFamily .com will want these extra features and allowing them to purchase them for an extra fee alleviates users from having to buckle under for a feature they don t want , while be quiet allowing users who want to take advantage of these features to do soCurrent SituationMyFamily .com is a inciter new business venture . The major challenge for MyFamily .com will be to generate enough interest in its run with so many successful social networking websites on the market Differentiation is key for MyFamily .com . The website must prove that it is more user-friendly than the current social networking sites and that families will benefit from its services . pass family friendly features is a vital part of differentiating the productMyFamily .com will target older users as well as children , teenagers and young adults in to incorporate every member of the family into the website . Target children , teenagers , and young adults will not be as challenging as targeting the older users . Older internet users do not have the computing device skills needed to create personal pros and...If you want to get a full essay, order it on our website: Ordercustompaper.com
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